Identity

Identity has been made a fetish that demands to be worshipped - a worship that has become societies monster, consuming rather than enriching, inflating the value of the self with expanding hollowness. But the ritual of worship TESSAEDWARDS provides, does not engulf - but instead, it seeks to enhance the very essence of Identity. This nature of routine sacrament confronts rather than enforces the tendency of conformity within consumerism. In doing so, it offers an escape from trend led fashion and its symbols of belonging, and simultaneously, of alienation. To the ills of submission into fashion’s powerful drift, this prescribes an antidote: a visual of 'being', building and evolving the self.